The obverse bears woman kneeling in gratitude with old-fashioned broom beneath her, being raised by goddess; trees and sun in background. Above, HOOVER SILVER JUBILEE; at lower left, 1907 / 1932.
The reverse bears image of Hoover's factory. Above, IN GRATEFUL RECOGNITION / OF THE COOPERATION TENDERED / DURING THE HOOVER SILVER / JUBILEE 1932;
The Hoover Company was founded as a floor care manufacturer in North Canton, Ohio, in 1908. It so completely dominated the electric vacuum cleaner market in the first half of the 20th century that "hoovering" became synonymous with vacuum cleaning, much as "googling" became synonymous with web searching at the beginning of the 21st century.
I have always loved Sinnock's design for the obverse because it is so completely over the top. While I would never belittle the impact that the invention of the vaccum cleaner had on a woman cleaning house in the 1930s, I always have to smile at the woman's look of abject adoration at the prospect of being freed from toil and at the rising sun promising a brighter future. Yes, Sinnock really crafted a medal in the classic mythological mould for the topic of electric vacuum cleaners!
The obverse was reused for several other medals.
The circular medal measures 70.3mm in diameter and was struck in bronze by the Medallic Art Company of New York City. No mintage is reported.
References: MACo 1932-037